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Leveraging the Benefits of Social Media

Social media can help increase the presence of your app right now. Social media outlets such as Facebook, Twitter, and LinkedIn are soaring over the mobile marketing landscape. Social media is all about building relationships through conversation. The ability to instantly contact such a vast network of people is a defining aspect of how you can promote your app. If your app has a reward for a user when they download it, this will help motivate them to share the app across their own social network. The more they share, the more incentive they’ll receive to keep sharing.

Social media is also a fantastic way to get customer testimonials. You can reach out to your customers asking for a positive or unexpected experience. By asking your social media followers for candid feedback, you’re creating a public dialogue about what makes your app useful. Your app users are now promoting your app for you!

- Robot Fruit

This entry was posted in Uncategorized on April 29, 2013 .

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